.
What criteria do you consider in selecting factories
for your client's lines?
Several issues must be weighed. Naturally only the factories
that satisfy our standards for safety, health and social
standards are approved. Most important are the quality
assurance program and the level of training and experience
of each factory department. Finally, we need to marry the
construction process, the equipment, the logistics and the
country's applicable duty and tariff rates to our client's unique
needs.

How are the designs created for your clients?
This is a very organic and collaborative process that
evolves out of an understanding of the retailer's customer
and the retailer's marketing strategy.
Research from all sources, North American and European
directional boutiques, fashion magazines, colour and material forecasts etc. are all distilled in a progression of consultations
with in house associates, outside experts and most importantly
with the retail buyer.

Doesn't your involvement in the sourcing process add
extra cost?
Actually, our involvement takes costs out of the retailer's
ultimate cost of goods. Retail buyers, notwithstanding long
hours, have trouble coping with all the diverse demands on
their precious time: advertising, promotions, analysis, store
visits, new store openings, distribution analysis, fixture layouts, management and operational meetings, There is a need for
a supplier partner who can subordinate short term interest for
solving the in stock, markdown control, sell through, ending
inventory and maintained margin for the program and still
help the buyer delight his customer with design and quality.
We add this value. We have invested in the technology and
people so that we can dedicate ourselves to this duty.

VWV ENTERPRISES - 2211 Dunwin Drive - Mississauga, ON  L5L 1X1
Tel: (905) 828-2255 - Fax: (905) 828-4091- email: info@vwvshoes.com